Sesame Workshop Identity
© 2018, Trollbäck+Company


Overview
Evolving the non-profit organization behind the iconic television program, Sesame Street. Alongside a team of creatives, I lead an effort to explore, develop and present identity concepts. The new look pulls forward and modernizes visual elements the brand is known for, while establishing a new voice and presence in media.

Creative Directors
Alex Moulton
Rosie Garschina

Collaborators
Fionna Mariani
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